Name: Lucy Ballester
Business Name: Soap Edi, 1022 Chapel Street, New Haven
Year Business was started in New Haven: October 8, 2022
Why did you start your own business?
Decided I should turn my soap making hobby into a business
Why did you choose to start your business in New Haven?
Started as a vendor in the New Haven Flea Market & received great feedback from the people of New Haven. They fell in love with our products.
What challenges did you have to overcome in starting your business?
Budgeting & increasing brand awareness.